FieldJournals

So you have your own Outfitting company with several outfitters (employees) working for you.  You obviously can’t be on Twitter 24 hours a day monitoring and posting, but you can delegate your employees to share your company’s Twitter account.  With CoTweet, you can manage up to six Twitter accounts through a single CoTweet login. Invite colleagues [...]

Several outfitters we have spoken to over the last few months mentioned LinkedIn is not a service for them and they don’t feel the need to join the business social network.  They stated that LinkedIn is primarily used by people in “Corporate America” and not for the hard working outfitting industry.  Those outfitters are dead [...]

If you are an outdoors business, you need to have Community Manager on your staff  in today’s social web.  Large businesses like Cabela’s or BassPro need to have a person in this position to monitor and react to conversations on the web.  Major brands such as these two companies should have a community manager and [...]

Ford Company is a true success for Social Media.  If you run an outdoors social marketing campaign, you need to take a few tips from Ford.   Check out www.thefordstory.com.  This is a slick site that integrates Ford’s social media profiles into one site.  The site also allows users to write blog posts, enter comments, posts [...]

There are many hunting social networks out on the web today.  To me, none of them separates themselves from the competition.  A majority of the social networks use old technologies and often don’t encourage their audience to try new social media tools. You do not have to be a computer programmer to create your own hunting [...]

If you own your own hunting website, service, store, outfitting service, or anything related to hunting and business, you need to check out this powerful video.  If you are not involved in social media today, I recommend you become involved before your competition puts you out of business.  We can help you leverage social media [...]

With the explosion of social media over the past year, I decided to create a series of posts dedicated to social media consulting.  The series will give hunting businesses a clear strategy on how to incorporate social media into their marketing plan.  The purpose will be to drive additional traffic to your company’s website, increase [...]