Hunters Not Using Social Networking?

Saturday, June 12, 2010 16:26

We recently came across a poll of how much involvement hunters have with social media.  Are hunters using sites like Twitter and Facebook?  According to the new poll completed by HunterSurvey.com and AnglerSurvey.com, the answer in “No”.  As a hunter and strong social media advocate, I would agree with the poll. 

Here are some numbers:

  • 64 percent of hunters and anglers report they are not using social networking sites to obtain outdoor information
  • 24 percent report using Facebook
  • 10.7 percent said they visit YouTube
  • MySpace is popular with 9.6 percent
  • 3.2 percent of hunters use CamoSpace,
  • 2.5 percent visit LinkedIn and
  • 2.4 percent favor Twitter

So what are some of the reasons are not using social media.  Our opinion is that hunters are an older demographic.  They are not tech savvy to begin with.  Hunters still prefer to communicate with other hunter through forums on sites they have been a member of for years.  Outfitters is the audience that can benefit from using social media.  Most, if not all, social media sites are free and offer free marketing.  Our opinion is that hunters will catch-on to social media.  The first social networking site to take off with hunters will be YouTube.  Twitter will follow next with communication amongst hunters and eventually Facebook.

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3 Tweets

6 Responses to “Hunters Not Using Social Networking?”

  1. FieldTweets says:

    June 12th, 2010 at

    Hunters not using social networking? http://bit.ly/9s78u9

    This comment was originally posted on Twitter

  2. FieldTweets says:

    June 12th, 2010 at

    New blog post on FieldJournals.com: http://bit.ly/9s78u9

    This comment was originally posted on Twitter

  3. Chip says:

    June 13th, 2010 at

    I agree with the older demo, however their use of technology begins and ends with their information needs, ie. they don’t surf or get social. They use the internet like they do a library: conduct a search, read up on the subject, get out and put it to use.

    My $0.02.

  4. mcguire_d says:

    June 14th, 2010 at

    Agree with you Chip. Other than the demographic, what other reasons do you see why hunters are not embracing social media?

  5. FieldJournals says:

    June 14th, 2010 at

    Hunters Not Using Social Networking?: We recently came across a poll of how much involvement hunters have with soc… http://bit.ly/aBQzii

    This comment was originally posted on Twitter

  6. Jay says:

    June 22nd, 2010 at

    Dennis, in my experience, hunters are very secretive about their activities, i.e. where they hunt, and don't openly share information with others. Do you think that this has anything to do with their failure to adopt social networking?

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