FieldJournals

ArcheryTalk.com is a forum for archery hunters to share conversations with other archers.  The site is a dead-simple PHP forum with not much to it aesthetically.  However, the meat of the site is the conversations.  There are several forums that have over 1 million posts.  The site is receiving over 100k visitors a month, peaking at 150k visitors a month during the archery season.

It would be great if ArcheryTalk would clean up the interface, add more social capabilities, and provide more information on what the site is about.  Receiving over 100k visitors a month, the site could also do a better job monetizing the site.  I only see a few adds at the top and bottom of the site.  Conversations are good and is always a frequent stop of mine.